Chevy Volt: revolution or novelty?
September 17, 2008

Just yesterday, GM finally revealed the production version of one of the most anticipated cars of the decade, perhaps several decades — the Chevy Volt. Some information about the Volt has been available for a long time, but yesterday was the first time anyone outside of GM’s iron curtain laid eyes on what many hope will be the auto giant’s messiah.
The Volt will be different from popular hybrids available today (like the Prius) in that it will be a series hybrid instead of a parallel hybrid (read more about that distinction at Wikipedia, if you care). It’s quite simple: in parallel hybrids like the Prius, Civic hybrid, Camry hybrid, etc, a small electric motor and the traditional gas motor can both drive the wheels. In a series hybrid, only the electric motor can drive the wheels, and the gas engine is there purely as a backup generator to charge the batteries that drive the electric motor. This gives the series hybrid the ability to go a decent distance without burning a single drop of gasoline — in the Volt’s case, GM claims it will be 40 miles.
So 40 miles on just electricity, and since you can plug it into any electrical outlet to charge it (with a cost estimated at around $0.80 for a full charge) this thing will no doubt be very cheap to operate. Imagine how great it would be, if you live less than 20 miles from where you work, to be able to go to and from work all week without ever using any gas. Good for your wallet, good for the environment, everybody wins, right? This thing will be a revolution, won’t it? Ah, but you must be wondering what the Volt will cost.
GM hasn’t unveiled specific pricing yet, but the latest rumblings hint that it will be higher than the $30k GM originally wanted — closer to $40k. Yikes. That’s well above the average car buyer’s means, and is getting into real luxury car territory. And at $40k, you’re starting to get out of the price range where the buyer cares much about fuel economy.
Looking purely at fuel costs, let’s compare. Say in two years, you’re comparing Honda’s new 60 mpg Insight hybrid that costs about $20k (which is supposed to go on sale in 2009) against the Chevy Volt that’s pushing $40k. Here’s where the problem comes in — what’s the Volt’s MPG rating? If you drive less than 40 miles between charges all the time, it consumes no gas at all. Even in that ideal scenario, driving 12,000 miles per year, you’d have to drive the Volt for 25 years before making up the $20k difference from the Honda — and of course by then we’ll finally have our flying cars that we’ve been promised for the past half century or so.
So it’s not really for those looking to save money. But that’s not what this version is about. This car is the tip of the iceberg, the herald of a new way of building automobiles. The shape is pretty conventional, but underneath it is completely different from everything else on the road today. The LED lamps, fastback rear with no traditional exhaust outlets, and high-tech interior with its dual LCD displays and slick touch-sensitive center stack — which looks like the lovechild of a Malibu and an iPod — makes it clear that the Volt is special.
So, will Chevy finally live up to their advertising tagline, “An American revolution?” I absolutely think so. Is it a novelty? At $40k and just 40 electric miles, this first iteration will be. But it’s paving the way for a new generation of automobiles which will be much more impressive — and eventually less expensive — than the Volt.
- While not as radical as the concept, the Volt has some nice design cues. Also some strange ones: check the strip of black under the windows.
- The Volt has an aggressive stance.
- High-mounted LED taillamps, a large swath of black, and a center exhaust make the back and distinct.
- The interior is very different, and has touch-sensitive buttons along with a configurable driver display.













Jeff September 18th, 2008 at 10:54 pm
The Prius and most of the other hybrids weren’t big money savers when they first came out. I don’t expect this to, but it’ll sell out its first year easily. GM has to cover some of the development costs.
There is an all-electric car that costs about $30k and gets over 100 miles on a charge (http://www.aptera.com). Only catch is it has half the practicality as the Volt and you have to live in southern California to buy it.
nick September 18th, 2008 at 11:11 pm
I’m waiting on the final, production draft of the interior. Then I’m waiting on somebody to hack the brains of something like that (c’mon, if its NOT running some *nix variant at the core I’ll lick the bottom of my shoes) and improve the hell out of it.
Also, I can live without flying cars. What I want is a heads up display that can display my forward view in different spectrums, Thermal being the biggest one. What would really be cool is if they could somehow superimpose the thermal view on top of the normal view, though perspective matters too much there and i doubt we’ll be wearing headgear when driving anytime soon.
Imagine driving at night and being able to see not only beyond your headlights, but beyond the visible spectrum. This might not outright prevent car-deer collisions down home, but it would sure as hell give both the driver and the deer better odds.
THATs the revolution i’m looking for.
Hewlett September 20th, 2008 at 2:48 pm
It’s all about the batteries. As battery and capacitor technology progresses, these type of applications will get better and more affordable. I wonder what the threshold of real electric vehicle practicality will be. 500 lbs of energy storage that can power a 3000 lb 4-door for 300 miles and recharge in 30 minutes? Affordable in maybe a decade? Anyway, this stuff is cool.
Still, technology won’t save us from ourselves. If an infrastructure of (renewable?) power generation ever materializes that can support an electricity based transportation system, I’m sure there will be an unwanted side effect, like $1 per kWh for electricity.