The blog & portfolio of Matthew J. Rogers

Even Discovery Channel can’t spell

March 16, 2007

Many of you who know me are aware of my severe lack of respect for grown adults who can’t spell above a fourth grade level, which includes knowing the difference between “their”, “they’re”, and “there”, “your” and “you’re”, “here” and “hear”, “its” and “it’s”, etc. So imagine how shocked I was when I saw the opening title sequence to a show on Discovery called “How it’s Made” (at least they used the right “it’s”): when running through several title screens, each detailing what was going to be on the program, I saw not one but two gross spelling errors.

“Today, on How it’s Made: Amuminum pots…artificial limbs…High-intensity lihgt bulbs…”

This country really scares me sometimes. How could a program like this get past editors, producers, and screeners to make it on the air with such obvious spelling mistakes? It’s like elementary school kids were running the production office. Really grinds my gears. My other personal favorite example of “how many idiots didn’t figure this out” is when you see spelling errors on those giant roadside billboards.

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